Marion Debruyne
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Debruyne |
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- Competitor See, Competitor Do: Incumbent Entry in New Market Niches (RePEc:inm:ormksc:v:24:y:2005:i:1:p:55-66)
by Marion Debruyne & David J. Reibstein - Successful New Product Pricing Practices: A Contingency Approach (RePEc:kap:mktlet:v:14:y:2003:i:4:p:289-305)
by Paul Ingenbleek & Marion Debruyne & Ruud T. Frambach & Theo M. M. Verhallen - Succesful new product pricing practices : A contingency approach (RePEc:tiu:tiutis:7df23c39-347c-44a1-a44b-2d018d48031a)
by Ingenbleek, P.T.M. & Debruyne, M. & Frambach, R.T. & Verhallen, T.M.M. - Simultaneous competitor and customer diffusion: a market growth model based on market space and competition (RePEc:vlg:vlgwps:2006-09)
by Debruyne, M. - Toward an integrative framework of strategies that work (RePEc:vlg:vlgwps:2007-5)
by Verweire, K. & Ferguson, T. & Debruyne, M. - On cost-informed pricing and customer value: a resource-advantage perspective on industrial innovation pricing practices (RePEc:vua:wpaper:2001-38)
by Ingenbleek, Paul & Debruyne, Marion & Frambach, Ruud T.