Klaus-Peter Wiedmann
Names
| first: |
Klaus-Peter |
| last: |
Wiedmann |
Identifer
Contact
Affiliations
-
Leibniz Universität Hannover
/ Wirtschaftswissenschaftliche Fakultät
Research profile
author of:
- The Sustainability Roots of Anticonsumption Lifestyles and Initial Insights Regarding Their Effects on Consumers' Well-Being (RePEc:bla:jconsa:v:50:y:2016:i:1:p:68-99)
by Barbara Seegebarth & Mathias Peyer & Ingo Balderjahn & Klaus-Peter Wiedmann - The implicit sensory association test (ISAT): A measurement approach for sensory perception (RePEc:eee:jbrese:v:109:y:2020:i:c:p:236-245)
by Haase, Janina & Wiedmann, Klaus-Peter - Does personality congruence explain luxury brand attachment? The results of an international research study (RePEc:eee:jbrese:v:120:y:2020:i:c:p:462-472)
by Donvito, Raffaele & Aiello, Gaetano & Grazzini, Laura & Godey, Bruno & Pederzoli, Daniele & Wiedmann, Klaus-Peter & Halliburton, Chris & Chan, Priscilla & Tsuchiya, Junji & Skorobogatykh, Irina Ivanov - Brand hate, rage, anger & co.: Exploring the relevance and characteristics of negative consumer emotions toward brands (RePEc:eee:jbrese:v:152:y:2022:i:c:p:1-16)
by Haase, Janina & Wiedmann, Klaus-Peter & Labenz, Franziska - Adoption barriers and resistance to sustainable solutions in the automotive sector (RePEc:eee:jbrese:v:64:y:2011:i:11:p:1201-1206)
by Wiedmann, Klaus-Peter & Hennigs, Nadine & Pankalla, Lars & Kassubek, Martin & Seegebarth, Barbara - The many faces of sustainability-conscious consumers: A category-independent typology (RePEc:eee:jbrese:v:91:y:2018:i:c:p:83-93)
by Balderjahn, Ingo & Peyer, Mathias & Seegebarth, Barbara & Wiedmann, Klaus-Peter & Weber, Anja - Brand logo symmetry and product design: The spillover effects on consumer inferences (RePEc:eee:jbrese:v:97:y:2019:i:c:p:1-9)
by Bettels, Jannick & Wiedmann, Klaus-Peter - An international perspective on luxury brand and country of origin effect (RePEc:hal:journl:hal-00565479)
by Bruno Godey & Daniele Pederzoli & Gaetano Aiello & Raffaele Donvito & Klaus-Peter Wiedmann - Luxury brand and country of origin effect : results of an international empirical study (RePEc:hal:journl:hal-00565526)
by Bruno Godey & Daniele Pederzoli & Gaetano Aiello & Raffaele Donvito & Klaus-Peter Wiedmann - What is the value of luxury? A cross-cultural consumer perspective (RePEc:hal:journl:hal-00779336)
by Nadine Hennigs & Klaus-Peter Wiedmann & Christiane Klarmann & Suzane Strehlau & Bruno Godey & Daniele Pederzoli & Agnes Neulinger & Kartik Dave & Gaetano Aiello & Raffaele Donvito & Koyama Taro & Jank - A cross-cultural exploratory content analysis of the perception of luxury from six countries (RePEc:hal:journl:hal-00956659)
by Bruno Godey & Daniele Pederzoli & Gaetano Aiello & Raffaele Donvito & Klaus-Peter Wiedmann & Nadine Hennigs - Le percezioni del concetto di lusso nei giovani. Un’analisi comparata a livello internazionale (RePEc:hal:journl:hal-01078307)
by Gaetano Aiello & Raffaele Donvito & Daniele Pederzoli & Bruno Godey & Klaus-Peter Wiedmann & Nadine Hennigs & Astrid Siebels - An intercultural comparison of the perception of luxury by young consumers (RePEc:hal:journl:hal-01078807)
by Bruno Godey & Daniele Pederzoli & Gaetano Aiello & Raffaele Donvito & Klaus-Peter Wiedmann & Nadine Hennigs - Does image-congruence enhance the purchase of luxury brands? (RePEc:hal:journl:hal-01078819)
by Bruno Godey & Daniele Pederzoli & Gaetano Aiello & Raffaele Donvito & Klaus-Peter Wiedmann & Nadine Hennigs & Rahul Singh - Congruence between consumer, brand and store personality in luxury sector: the results of an international research (RePEc:hal:journl:hal-01078836)
by Raffaele Donvito & Gaetano Aiello & Bruno Godey & Daniele Pederzoli & Klaus-Peter Wiedmann & Nadine Hennigs & Christiane Klarmann & Priscilla Chan & Chris Halliburton - Configuring performance measurement scorecards for Crm (RePEc:mul:jyf1hn:doi:10.1431/30800:y:2009:i:3:p:417-440)
by Klaus-Peter Wiedmann & Holger Buxel - The Reputation Community (RePEc:pal:crepre:v:20:y:2017:i:3:d:10.1057_s41299-017-0023-6)
by Guido Berens & Klaus-Peter Wiedmann - Future Research Directions Based on a Critical Assessment of Reputation Management in Practice: A German Perspective (RePEc:pal:crepre:v:20:y:2017:i:3:d:10.1057_s41299-017-0028-1)
by Klaus-Peter Wiedmann - The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength (RePEc:pal:jobman:v:25:y:2018:i:2:d:10.1057_s41262-017-0061-5)
by Klaus-Peter Wiedmann & Franziska Labenz & Janina Haase & Nadine Hennigs - Consciousness for sustainable consumption: scale development and new insights in the economic dimension of consumers’ sustainability (RePEc:spr:amsrev:v:3:y:2013:i:4:d:10.1007_s13162-013-0057-6)
by Ingo Balderjahn & Anja Buerke & Manfred Kirchgeorg & Mathias Peyer & Barbara Seegebarth & Klaus-Peter Wiedmann - Luxury Marketing (RePEc:spr:sprbok:978-3-8349-4399-6)
by None - The Perceived Value of Brand Heritage and Brand Luxury (RePEc:spr:sprchp:978-3-8349-3722-3_27)
by Klaus-Peter Wiedmann & Nadine Hennigs & Steffen Schmidt & Thomas Wüstefeld - Placing Luxury Marketing on the Research Agenda Not Only for the Sake of Luxury – An Introduction (RePEc:spr:sprchp:978-3-8349-4399-6_1)
by Klaus-Peter Wiedmann & Nadine Hennigs - Luxury Longing and Counterfeit Complicity: A Consumer Typology based on the Perception of Luxury Value and Counterfeit Risk (RePEc:spr:sprchp:978-3-8349-4399-6_15)
by Christiane Klarmann & Klaus-Peter Wiedmann & Nadine Hennigs - Managing the Value of Luxury: The Effect of Brand Luxury Perception on Brand Strength (RePEc:spr:sprchp:978-3-8349-4399-6_19)
by Nadine Hennigs & Klaus-Peter Wiedmann & Steffen Schmidt & Sascha Langner & Thomas Wüstefeld - Wine as Luxury Experience: A Taxonomy of Consumers Based on Best-Worst Scaling (RePEc:spr:sprchp:978-3-8349-4399-6_22)
by Stefan Behrens & Klaus-Peter Wiedmann & Nadine Hennigs - An Intercultural Comparison of the Perception of Luxury by Young Consumers (RePEc:spr:sprchp:978-3-8349-4399-6_4)
by Bruno Godey & Daniele Pederzoli & Gaetano Aiello & Raffaele Donvito & Klaus-Peter Wiedmann & Nadine Hennigs - Consumer Value Perception of Luxury Goods: A Cross-Cultural and Cross-Industry Comparison (RePEc:spr:sprchp:978-3-8349-4399-6_5)
by Nadine Hennigs & Klaus-Peter Wiedmann & Christiane Klarmann - The legends of tomorrow: A semiotic approach towards a brand myth of luxury heritage (RePEc:taf:jgsmks:v:26:y:2016:i:2:p:198-215)
by Jan C. L. König & Klaus-Peter Wiedmann & Nadine Hennigs & Janina Haase