Julien Troiville
Names
| first: |
Julien |
| last: |
Troiville |
Identifer
Contact
Affiliations
-
Université de Rennes
/ Institut de Gestion de Rennes (IGR-IAE) (weight: 50%)
-
Centre de Recherche en Économie et Management (CREM) (weight: 50%)
Research profile
author of:
- Sense of belonging and commitment to a community-supported fishery. The case of Yeu Island, France (RePEc:ags:frrfes:316460)
by Debucquet, G. & Guillotreau, P. & Lazuech, G. & Salladarré, F. & Troiville, J. - Valoriser le commerce responsable par les métaphores conceptuelles. Résultats expérimentaux sur les offres équitables (RePEc:cai:rfglav:rfg_301_0091)
by Julien Bouille & Frédéric Basso & Julien Troiville - Are you up for fair-trade products? Vertical dimension as a metaphorical representation of virtuous consumption (RePEc:eee:jbrese:v:135:y:2021:i:c:p:508-518)
by Basso, Frédéric & Bouillé, Julien & Troiville, Julien - Connecting the dots between brand equity and brand loyalty for retailers: The mediating roles of brand attitudes and word-of-mouth communication (RePEc:eee:jbrese:v:177:y:2024:i:c:s0148296324001541)
by Troiville, Julien - Definition, conceptualization and measurement of consumer-based retailer brand equity (RePEc:eee:joreco:v:50:y:2019:i:c:p:73-84)
by Troiville, Julien & Hair, Joe F. & Cliquet, Gérard - Are you up for fair-trade products? Vertical dimension as a metaphorical representation of virtuous consumption (RePEc:ehl:lserod:111511)
by Basso, Frédéric & Bouillé, Julien & Troiville, Julien - Les dimensions créatrices de valeur pour le distributeur (RePEc:hal:journl:hal-02394567)
by Julien Troiville - Sense of belonging and commitment to a community-supported fishery. The case of Yeu Island, France (RePEc:hal:journl:hal-02875497)
by G. Debucquet & Patrice Guillotreau & Gilles Lazuech & Frédéric Salladarré & Julien Troiville - Are you up for fair-trade products? Vertical dimension as a metaphorical representation of virtuous consumption (RePEc:hal:journl:hal-03331808)
by Frederic Basso & Julien Bouille & Julien Troiville - To promote responsible trade through conceptual metaphors. Experimental result from fair trade offerings
[Valoriser le commerce responsable par les métaphores conceptuelles Résultats expérimentaux (RePEc:hal:journl:hal-03719899)
by Julien Bouille & Frédéric Basso & J. Troiville - Modèles d'équations structurelles Partial Least Squares (PLS-SEM) (RePEc:hal:journl:hal-03782748)
by Joseph Franklin Hair & G. Tomas M. Hult & Christian M. Ringle & Marko Sarstedt & Gulliver Lux & Julien Troiville - Connecting the dots between brand equity and brand loyalty for retailers: The mediating roles of brand attitudes and word-of-mouth communication (RePEc:hal:journl:hal-04574746)
by Julien Troiville - How to Link Retail Brands to Retailer Profitability? (RePEc:hal:journl:halshs-00628965)
by Julien Troiville & Gérard Cliquet - Retailer brand equity : an approach based on store image (RePEc:hal:journl:halshs-00763118)
by Julien Troiville - Retailer brand equity : an approach based on store image (RePEc:hal:journl:halshs-00867697)
by Julien Troiville - The retailer brand equity in an omnichannel context (RePEc:hal:journl:halshs-00880636)
by Elodie Huré & Julien Troiville & Karine Picot-Coupey - Retailing mix (RePEc:hal:journl:halshs-02023454)
by Magali Jara & Julien Troiville & Dany Vyt & Gérard Cliquet & Ronan Divard - Marketing du point de vente (RePEc:hal:journl:halshs-02023764)
by Dany Vyt & Karine Picot-Coupey & Julien Troiville - Definition, conceptualization and measurement of consumer-based retailer brand equity (RePEc:hal:journl:halshs-02265063)
by Julien Troiville & Joseph Franklin Hair & Gérard Cliquet - Sense of belonging and commitment to a community-supported fishery. The case of Yeu Island, France (RePEc:rae:jouraf:v:101:y:2020:i:4:p:439-459)
by G. Debucquet & P. Guillotreau & G. Lazuech & F. Salladarré & J. Troiville - Sense of belonging and commitment to a community-supported fishery. The case of Yeu Island, France (RePEc:spr:roafes:v:101:y:2020:i:4:d:10.1007_s41130-020-00101-3)
by G. Debucquet & P. Guillotreau & G. Lazuech & F. Salladarré & J. Troiville