Peter J. Danaher

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Affiliations

• Monash University / Monash Business School
  • EDIRC entry
  • location:

Research profile

author of:

• Fast and Accurate Variational Inference for Models with Many Latent Variables (RePEc:arx:papers:2005.07430)
  by Rub'en Loaiza-Maya & Michael Stanley Smith & David J. Nott & Peter J. Danaher
• Bacon With Your Eggs? Applications of a New Bivariate Beta-Binomial Distribution (RePEc:bes:amstat:v:59:y:2005:m:november:p:282-286)
  by Danaher, Peter J. & Hardie, Bruce G.S.
• A Markov-Chain Model for Multivariate Magazine-Exposure Distributions (RePEc:bes:jnlbes:v:10:y:1992:i:4:p:401-07)
  by Danaher, Peter J
• Factors Affecting Online Advertising Recall: A Study of Students (RePEc:cup:jadres:v:43:y:2003:i:03:p:252-267_03)
  by Danaher, Peter J. & Mullarkey, Guy W.
• Fast and accurate variational inference for models with many latent variables (RePEc:eee:econom:v:230:y:2022:i:2:p:339-362)
  by Loaiza-Maya, Rubén & Smith, Michael Stanley & Nott, David J. & Danaher, Peter J.
• Determining the optimal return on investment for an advertising campaign (RePEc:eee:ejores:v:95:y:1996:i:3:p:511-521)
  by Danaher, Peter J. & Rust, Roland T.
• Tactical use of rewards to enhance loyalty program effectiveness (RePEc:eee:ijrema:v:37:y:2020:i:3:p:505-520)
  by Danaher, Peter J. & Sajtos, Laszlo & Danaher, Tracey S.
• Comparing naive with econometric market share models when competitors' actions are forecast (RePEc:eee:intfor:v:10:y:1994:i:2:p:287-294)
  by Danaher, Peter J.
• Forecasting television ratings (RePEc:eee:intfor:v:27:y:2011:i:4:p:1215-1240)
  by Danaher, Peter J. & Dagger, Tracey S. & Smith, Michael S.
• Using a nested logit model to forecast television ratings (RePEc:eee:intfor:v:28:y:2012:i:3:p:607-622)
  by Danaher, Peter & Dagger, Tracey
• Predictive accuracy of simple versus complex econometric market share models: Theoretical and empirical results (RePEc:eee:intfor:v:8:y:1992:i:4:p:613-626)
  by Danaher, Peter J. & Brodie, Roderick J.
• Does the reward match the effort for loyalty program members? (RePEc:eee:joreco:v:32:y:2016:i:c:p:23-31)
  by Danaher, Peter J. & Sajtos, Laszlo & Danaher, Tracey S.
• An empirical analysis of factors that influence retail website visit types (RePEc:eee:joreco:v:39:y:2017:i:c:p:62-70)
  by Pallant, Jason I. & Danaher, Peter J. & Sands, Sean J. & Danaher, Tracey S.
• The Magnitude of Change Effect in Store Remodeling (RePEc:eee:jouret:v:93:y:2017:i:4:p:440-457)
  by Ferraro, Carla R. & Danaher, Tracey S. & Danaher, Peter J. & Sands, Sean J.
• Optimal Internet Media Selection (RePEc:hal:journl:hal-00521805)
  by Laoucine Kerbache & Peter J. Danaher & Lee Janghyuk
• Optimal Internet Media Scheduling (RePEc:hal:wpaper:hal-00801472)
  by Laoucine Kerbache & Peter J. Danaher & J. Lee
• Optimal Pricing of New Subscription Services: Analysis of a Market Experiment (RePEc:inm:ormksc:v:21:y:2002:i:2:p:119-138)
  by Peter J. Danaher
• A Comparison of Online and Offline Consumer Brand Loyalty (RePEc:inm:ormksc:v:22:y:2003:i:4:p:461-476)
  by Peter J. Danaher & Isaac W. Wilson & Robert A. Davis
• Modeling Page Views Across Multiple Websites with an Application to Internet Reach and Frequency Prediction (RePEc:inm:ormksc:v:26:y:2007:i:3:p:422-437)
  by Peter J. Danaher
• Optimal Internet Media Selection (RePEc:inm:ormksc:v:29:y:2010:i:2:p:336-347)
  by Peter J. Danaher & Janghyuk Lee & Laoucine Kerbache
• Rejoinder--Estimation Issues for Copulas Applied to Marketing Data (RePEc:inm:ormksc:v:30:y:2011:i:1:p:25-28)
  by Peter J. Danaher & Michael S. Smith
• Modeling Multivariate Distributions Using Copulas: Applications in Marketing (RePEc:inm:ormksc:v:30:y:2011:i:1:p:4-21)
  by Peter J. Danaher & Michael S. Smith
• Practice Prize Paper --Applying a Dynamic Model of Consumer Choice to Guide Brand Development at Jetstar Airways (RePEc:inm:ormksc:v:30:y:2011:i:4:p:586-594)
  by Peter J. Danaher & John H. Roberts & Ken Roberts & Alan Simpson
• The Impact of Tariff Structure on Customer Retention, Usage, and Profitability of Access Services (RePEc:inm:ormksc:v:30:y:2011:i:5:p:820-836)
  by Raghuram Iyengar & Kamel Jedidi & Skander Essegaier & Peter J. Danaher
• Practice Prize Paper—Incorporating Emotions into Evaluation and Choice Models: Application to Kmart Australia (RePEc:inm:ormksc:v:34:y:2015:i:6:p:815-824)
  by Ken Roberts & John H. Roberts & Peter J. Danaher & Rohan Raghavan
• From Amazon to Apple: Modeling Online Retail Sales, Purchase Incidence and Visit Behavior (RePEc:msh:ebswps:2013-5)
  by Anastasios Panagiotelis & Michael S. Smith & Peter J Danaher
• Advertising Models (RePEc:spr:isochp:978-0-387-78213-3_4)
  by Peter J. Danaher
• Advertising Effectiveness and Media Exposure (RePEc:spr:isochp:978-3-319-56941-3_15)
  by Peter J. Danaher
• From Amazon to Apple: Modeling Online Retail Sales, Purchase Incidence, and Visit Behavior (RePEc:taf:jnlbes:v:32:y:2014:i:1:p:14-29)
  by Anastasios Panagiotelis & Michael S. Smith & Peter J. Danaher
• Jetstar Airways: How Modeling Guided the Brand Migration Strategy of a Low-Cost Carrier (RePEc:vrs:gfkmir:v:4:y:2012:i:2:p:42-51:n:7)
  by Roberts John & Danaher Peter & Roberts Ken & Simpson Alan
• Internet Marketing (RePEc:wsi:wschap:9789811272233_0016)
  by Peter J. Danaher & Andrew T. Stephen