Tulin Erdem
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Contact
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Affiliations
New York University (NYU)
→ Stern School of Business
website location: New York City, New York (United States)
Research profile
author of:
Structural Modeling in Marketing: Review and Assessment by Pradeep Chintagunta Tülin Erdem Peter E. Rossi Michel Wedel
Testing for Choice Dynamics in Panel Data. by Erdem, Tulin Sun, Baohong
Brands: The Opiate of the Nonreligious Masses? by Ron Shachar Tülin Erdem Keisha M. Cutright Gavan J. Fitzsimons
Brand and Quantity Choice Dynamics Under Price Uncertainty by Erdem, Tulin Imai, Susumu Keane, Michael
Measuring long-run marketing effects and their implications for long-run marketing decisions by Bart Bronnenberg Jean Dubé Carl Mela Paulo Albuquerque Tulin Erdem Brett Gordon Dominique Hanssens Guenter Hitsch Han Hong Baohong Sun
Editorial—Editor-in-Chief Search Committee Report: The Digital Future Is Now by Arvind Rangaswamy James J. Cochran Tülin Erdem John R. Hauser Robert J. Meyer
The Price Consideration Model of Brand Choice by Ching, Andrew Erdem, Tulin Keane, Michael
Missing price and coupon availability data in scanner panels: Correcting for the self-selection bias in choice model parameters by Erdem, Tulin Keane, Michael P. Sun, Baohong
Brand Effects on Choice and Choice Set Formation Under Uncertainty by Joffre Swait Tülin Erdem
A Dynamic Model of Brand Choice When Price and Advertising Signal Product Quality by Tülin Erdem Michael P. Keane Baohong Sun
The impact of advertising on consumer price sensitivity in experience goods markets by Tülin Erdem Michael Keane Baohong Sun
A simple test for distinguishing between internal reference price theories by Tülin Erdem Michael Katz Baohong Sun
Econometric modeling of competition: A multi-category choice-based mapping approach by Erdem, Tulin Winer, Russell S.
Brand Equity, Consumer Learning and Choice by Erdem, Tulin Broniarczyk, Susan Charavarti, Dipankar Kapferer, Jean-Noel Keane, Michael Roberts, John Steenkamp, Jan-Benedict Swait, Joffre Zettelmeyer, Florian
Learning About Computers: An Analysis of Information Search and Technology Choice by Tülin Erdem Michael Keane T. Öncü Judi Strebel
Theory-Driven Choice Models by 10 authors Tülin Erdem Kannan Srinivasan Wilfred Amaldoss Patrick Bajari Hai Che Teck Ho Wes Hutchinson Michael Katz Michael Keane Robert Meyer Peter Reiss
Learning Models: An Assessment of Progress, Challenges and New Developments by Andrew T. Ching Tülin Erdem Michael P. Keane
The price consideration model of brand choice by Andrew Ching Tülin Erdem Michael Keane
Decision-Making Under Uncertainty: Capturing Dynamic Brand Choice Processes in Turbulent Consumer Goods Markets by Tülin Erdem Michael P. Keane
Brand and Quantity Choice Dynamics Under Price Uncertainty by Tülin Erdem Susumu Imai Michael Keane
A Dynamic Analysis of Market Structure Based on Panel Data by Tülin Erdem